Michael C. Bertoni, Founder & CTO of PhillyTech, is defining Strategic Business Development (SBD) for the benefit of tech startup industry. His goal is to help tech startups create a competitive advantage, drive revenue, increase productivity, increase customer satisfaction and lower costs. According to Get2Growth, there are roughly 1.35M tech startups and 135,000 new companies are formed every year. Statistics show that their success rate is only 10%. SBD is one of the most important concepts for a tech startup to learn in order to increase their success rate. Let’s start first by creating a definition of a tech startup. Tech startups are companies who are looking for a repeatable, scalable business model. They make money from the sale of a software, hardware product or combination of both. Strategic Business Development (SBD) is the intersection of engineering and sales as well as the importance of these areas to the success of […]